PAID MEDIA — ADVERTISING PLATFORMS

Ads don't fix broken systems. They expose them.

We run paid media on every major platform — but never in isolation. Every campaign plugs into the same connected growth engine: tracking, CRM, AI follow-up, and reporting that shows real revenue, not vanity clicks.

01 — THE PLATFORMS

Every major platform. One connected engine.

GOOGLE — 01

Google Ads

Search, Performance Max, Display, and YouTube. Capture the highest-intent moment there is — someone actively looking for what you do — with campaign structure, negatives, and bidding tuned to your actual close rate.

META — 02

Meta Ads

Facebook and Instagram, from cold prospecting to retargeting. Creative built around your offer, audiences fed by your real customer data, and conversions tracked past the click into the CRM.

TIKTOK — 03

TikTok Ads

Short-form creative that doesn't look like an ad. Fast testing cycles to find the hooks that convert — then landing pages and follow-up that keep up with the volume.

LINKEDIN — 04

LinkedIn Ads

For B2B and professional services: precise targeting by role, industry, and company size, paired with lead-gen forms that flow straight into your pipeline with full context.

MICROSOFT — 05

Microsoft Ads

Bing's cheaper clicks and older, higher-income demographic are routinely ignored. We import what works from Google, adjust for the audience, and pick up conversions your competitors skip.

02 — HOW WE RUN PAID MEDIA

Tracking first. Then traffic.

1

Tracking & Attribution

Pixels, conversion APIs, call tracking, UTMs, CRM attribution. Before a dollar is spent, we make sure every lead can be traced to the campaign that produced it.

2

Offer & Creative

Positioning, hooks, landing pages, and ad creative built around what actually makes prospects act — not what looks good in a deck.

3

Launch & Structure

Clean campaign architecture per platform: budgets, audiences, bidding, and exclusions set up to scale without collapsing into chaos.

4

Optimize on Revenue

We optimize on booked calls and closed revenue from the CRM — not platform-reported conversions. Losers cut fast, winners scaled deliberately.

03 — THE TRACKING STACK

Measurement built like infrastructure.

The buying platforms only optimize as well as the signal you feed them. We build that signal properly — first-party, server-side, and compliant.

Google Tag Manager

Web and server GTM containers with versioned, tested deployments. Every tag managed from one place — no stray pixels pasted into page code, no mystery scripts slowing the site down.

Server-Side Tagging

A first-party tagging server on your own subdomain sits between the browser and the ad platforms. Events survive ad blockers and browser privacy restrictions, and you control exactly what data leaves.

First-Party Tracking

Cookies set in your domain, IDs that persist, and CRM enrichment — form fills, calls, and closed deals tied back to the campaign, keyword, and creative that produced them.

Conversions API — Standard Events

Meta CAPI and Google enhanced conversions fed server-to-server, with event IDs deduplicating against the browser pixel. Better match rates, more of the conversions you actually got reported back for bidding.

Custom Events for Restricted Categories

Health, finance, and other restricted verticals limit or strip standard events. We design a compliant custom-event taxonomy that preserves optimization signal without transmitting sensitive user data.

Offline & CRM Conversions

Call tracking and CRM outcomes — qualified, booked, closed — imported back into the platforms, so the algorithms learn from revenue instead of form submissions.

04 — THE DIFFERENCE

Most agencies stop at the click. That's where we start.

Ad platforms are commodities — anyone can launch a campaign. The results come from what happens in the seconds and days after someone clicks. That's the part we build.

  • Every lead lands in a clean CRM pipeline — with source attached.
  • AI intake responds in seconds, day or night.
  • Follow-up sequences run automatically across SMS and email.
  • Hot prospects are routed to a human with full context.
  • Dashboards report cost per booked call, not cost per click.
  • Creative and budget decisions come from revenue data.
05 — MIAMI PAID MEDIA FAQ

Questions Miami businesses actually ask.

Do you manage Google and Meta ads for Miami businesses?

Yes. We plan, launch, and manage campaigns on Google Ads, Meta (Facebook and Instagram), TikTok, LinkedIn, and Microsoft Ads for businesses across Miami-Dade, Broward, and Palm Beach. Every campaign is connected to tracking, a clean CRM pipeline, and automated follow-up — so ad spend turns into booked business, not just clicks.

How much should a Miami business budget for paid advertising?

It depends on your industry and how competitive your market is — Miami is one of the most competitive ad markets in the country. Most of our clients start between $2,000 and $10,000 per month in media spend. We size budgets from your real numbers: customer value, close rate, and capacity — not a one-size-fits-all package.

Can you run bilingual English and Spanish ad campaigns?

Yes — and in Miami you usually should. We build bilingual creative, landing pages, and follow-up, and our AI intake responds to leads in English and Spanish in seconds, around the clock.

What industries do you work with in Miami?

Medical practices, clinics, professional services, real estate, hospitality, and service companies — businesses where slow follow-up costs real revenue. If leads matter to your business, the system applies.

How fast will we see results from paid ads?

Tracking and follow-up go live first, so the earliest wins usually come from leads you were already generating but losing. New campaigns typically show a clear signal within the first few weeks, then improve as the system optimizes on booked calls and closed revenue instead of platform metrics.

What makes AZAMBLY different from other Miami marketing agencies?

Most agencies stop at the click. We build what happens after it: CRM pipelines, AI intake, automated follow-up, smart routing to your team, and reporting on cost per booked call. Ads are one part of a connected growth system — not the whole service.

Do you only work with companies in Miami?

We're Miami-based and built for the pace of this market, but the systems we build aren't local — we work with businesses across Florida and the rest of the US.

STOP PAYING FOR CLICKS THAT GO NOWHERE

Put your ad spend on top of a system that converts.

Tell us what you're running today and where leads leak. We'll show you what the connected version looks like.

Start growing with AI